case studies

An overview of some of our most successful and innovative campaigns

iambassador has successfully planned and executed campaigns for a variety of clients, including tourism boards and travel brands. Each concept was unique and tailored to meet the objectives of the client.

Scroll down to view and read more about our past campaigns, including our award-winning #EuroFoodTrip and #24HoursinTheUK campaigns.

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#EuroFoodTrip: Collaboration over competition

In a unique, award-winning campaign (voted Europe’s Leading Marketing Campaign in 2017), iambassador was proud to coordinate #EuroFoodTrip, a collaboration between Costa Brava Pirineu de Girona Tourist Board (Spain) and Apt Servizi Emilia-Romagna Regional Tourist Board (Italy).

Read more about EuroFoodTrip.


24 Hours in the UK: amazing moments every hour of the day!

Designed to highlight the round-the-clock appeal of the United Kingdom, 24 Hours in the UK was a dynamic multi-destination campaign involving ten bloggers and social media influencers from the iambassador network.

Read more about this award-winning campaign (voted Europe’s Leading Marketing Campaign in 2018).


Enjoy Hidden Germany

This concept sees travel bloggers, accompanied by a videographer, exploring off-the-beaten-path areas of Germany to create social media and video content.

Read more about #EnjoyHiddenGermany.


TraCEs – Cultour is Capital

This innovative project by the European Union, with iambassador as a premium partner, showcases European Capitals of Culture via new transformative travel experiences. The idea is to embrace travellers as temporary citizens of the European Capitals of Culture, rather than just holiday-makers.

Read more about TraCEs – Cultour is Capital.


Blogville Emilia-Romagna

Conceived in 2012, Blogville is an innovative concept that changed the face of press trips for travel bloggers. Each year, bloggers are invited to stay in an apartment in the region of Emilia-Romagna in Italy, allowing them to experience the region like a local. Since its inception in 2012, Blogville has grown to include other regions in Italy and Austria, and returns each year in a different formats.

Read more about this groundbreaking campaign.