We are proud to announce our latest blogger campaign, #MySerbia, a collaboration with the National Tourism Organisation of Serbia (NTOS). Four iambassador bloggers, Melvin Bochër (Traveldudes), Kash Bhattacharya (Budget Traveler), Rob Lloyd (Stop Having a Boring Life) and Becki Enright (Borders of Adventure), will visit Serbia for a week (from July 23rd to 29th and July 28th to August 4th) and explore the country accompanied by local Serbian bloggers. The bloggers will also be joined by renowned videographer Mark Hofmyer from the Story Travelers team who will film the bloggers as they explore the country. The aim of this campaign is to generate awareness of and interest in Serbian historical, cultural, natural and culinary attractions via social media, blogs and videos.
During their week in Serbia, the bloggers will share their experiences live via social media. To follow them, search for the hashtag #MySerbia on Twitter, Facebook or Instagram. This social media activity will be featured on a special MySerbia microsite.
In addition, the NTOS is organising a social media competition. The public is invited to share their favourite #MySerbia moments or places via social media. Four winners will be awarded a surprise weekend holiday for two in Serbia.
The blogger trips will conclude with a #MySerbia Twitter chat to which the public is invited to learn more about Serbia from the bloggers and local Serbians.