Nicholas Montemaggi to speak at Bit2017

We’re happy to announce today that iambassador’s Director of Marketing Nicholas Montemaggi will be speaking at Bit2017 in Milan next month.

Bit, or “la Borsa Internazionale del Turismo”, is the International Travel Exhibition, a travel fair that brings those working in the tourism industry together from all over the world. Organised by Italy’s leading events company, Fiera Milano, the exhibition has been held in Milan since 1980 and each year brings together global decision makers, travel industry experts and prestigious buyers.

The exhibition is taking place from 2nd to 4th April 2017 at the Fieramilanocity and MiCo exhibition centres.

iambassador is proud to be hosting a speaking session at Bit2017, titled “Promotion of a Destination: When online meets offline, and how to turn competition into cooperation”. Drawing on iambassador’s experience of managing a number of highly successful and innovative collaborative campaigns, Nicholas will talk about #EuroFoodTrip and the Cultural Routes campaign run in partnership with the Council of Europe, and he will highlight how effective cooperation was achieved  online and offline, across country borders and also between public and private sector entities.

In addition to speaking sessions and presentations, Bit2017 will have numerous networking opportunities for influencers, bloggers, DMOs and other travel brands including a dedicated Bloggers’ Speedy Meetings session on Sunday 2nd April. To be there and take advantage of these opportunities to promote your product or platform, sign up for tickets now.

To find out more about Nicholas and what he will be presenting on at Bit2017, you can read this interview with him on Bit’s website. Nick’s session will be held on Sunday 2nd April at 15:00. We hope to see you there!

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