In October 2016, iambassador launched the #EuroFoodTrip campaign, the first blogger trip jointly organised by the Costa Brava Pireneu de Girona Tourist Board (Spain) and Apt Servizi Emilia Romagna Regional Tourist Board (Italy). This ground-breaking campaign saw two competing destinations that are international front-runners in digital marketing collaborate for the first time to promote their gastronomic traditions. The trip was composed of a 6-day itinerary, which started in Costa Brava (6th till the 9th of October) and ended in Emilia Romagna (9th till the 12th of October), and involved five bloggers and one videographer from the iambassador network.
We’re very proud to introduce the official video of this campaign. Produced by Emiliano Bechi Gabrielli, the video beautifully captures the culinary traditions of both destinations and the varied experiences of the travel influencers.