We are proud to announce the latest iambassador project: #MelbourneTouring – a partnership with Tourism Victoria, Royal Brunei Airlines and 4BGB. This project sees five travel bloggers embarking on five different road trips across Melbourne and the state of Victoria, covering a variety of themes such as culture, adventure, cuisine, history and nature. The objective of this campaign is to highlight the multitude of attractions in Victoria. One of Australia’s smallest states, Victoria offers a myriad of opportunities in a very compact and accessible area. Whether its deserts, alpine ski resorts, mighty rivers, great lakes, wildlife, or the unparalleled spectacle and beauty of the world-renowned Great Ocean Road, Victoria is all about quality experiences. Many of the state’s regional attractions, including valleys of vineyards and international surf beaches, are less than a two-hour drive from Melbourne.
The bloggers who are participating in this project are:
- Keith Jenkins – Velvet Escape
- Abigail King – Inside the Travel Lab
- Sarah Lee – Live Share Travel
- Paul Dow – TravMonkey
- Niamh Shields – Eat Like a Girl
Follow the bloggers via the hashtag #MelbourneTouring on Twitter, facebook, Instagram and Vine, as they explore this magnificent Australian state and unearth the wonders (both big and small) that make Victoria perfect as a road trip destination.
An exotic diversion to Brunei
A big thank you goes to Royal Brunei Airlines for providing the flights from London to Melbourne. On their way back, the bloggers will stop for two days in the Sultanate of Brunei Darussalam, where they will have the opportunity to experience the attractions of this little country on the island of Borneo in Southeast Asia. From here, the bloggers will have the privilege of returning to London on the inaugural Royal Brunei Airlines Dreamliner 787 flight! For this purpose, the secondary hashtag #RBbetterfly will be used.